Pixcelldata named as a Hitachi Data Systems Technology Alliance Partner (TAP) for Healthcare and Life Sciences

Dublin, Ireland – December 12th 2012 – Pixcelldata, whose
software eliminates the complexities and costs associated with today’s digital
pathology environments, today has been named as a Hitachi Data Systems
Technology Alliance Partner (TAP) for Healthcare and Life Sciences. Pixcelldata
will collaborate with Hitachi Data Systems on the delivery of a best-of-breed
digital Pathology PACS solution, while at the same time, will leverage the
healthcare information management capabilities of Hitachi Data Systems to
satisfy the unique needs of digital pathology departments.

"We at Pixcelldata are excited to become a Hitachi Data Systems Technology
Alliance Partner for Healthcare and Life Sciences," says Alan Hanley, CEO,
Pixcelldata. "Hitachi Data Systems has created a valuable healthcare ecosystem
where health providers and life science organizations can better manage the
massive amounts of information generated, and leverage it to improve patient
outcomes and grow their businesses."

"Hitachi Data Systems is happy to welcome Pixcelldata as a Technology
Alliance Partner," says Dave Wilson, Senior Director, Business Development,
Health and Life Sciences at Hitachi Data Systems "Hitachi Data Systems along
with key partners like Pixcelldata, is driving healthcare innovation and in
turn, is contributing to lowering the cost of healthcare delivery. With a
growing worldwide membership, Hitachi Data Systems Technology Alliance Partners
are proud to offer the best expertise and healthcare solutions for each unique
clinical environment. Today our offering is stronger with the addition of
Pixcelldata."

Pixcelldata’s premier digital pathology solution, Collibio, is an innovative
web application for managing digital pathology images and associated data.
Collibio allows pathologists to immediately collaborate using images from
proprietary scanner systems, and helps break down barriers for adoption of
digital pathology. When delivered on a data management infrastructure from
Hitachi Data Systems, the Collibio digital pathology solution will support both
the internal processes and collaborative processes with other departments,
clinics and pathologists, supporting the needs of healthcare professionals,
researchers, patients and healthcare executives.

Pixcelldata is a leading innovator of software solutions for the digital
pathology domain. Pixcelldata works closely with its customers to deliver
quality applications that fit seamlessly into their everyday workflows.
Pixcelldata has deployed its solutions globally for a range of applications
including clinical diagnostics, e-learning, research and veterinary.

For more information, please visit www.pixcelldata.com

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Ltd.